LAWA

Race against friends using your steps!

Game Description
Lawa is a mobile game where you race against friends using your real life steps. The more you walk, the further you progress. Level up, customize your character, unlock prizes, and challenge your friends in this unique mix of health app and racing game.

Completely free to play, with no ads and no in-app purchases, just pure fun.

Why? Because 50% of Dutch adolescents don’t walk enough, which negatively impacts their mental and physical health. To combat this, content creator Bram Krikke and creative director Paul Snijder built Lawa. The game stimulates movement and has already proven to increase daily walking for most of our users.

Lawa has rapidly grown to 26k users in its first month (without any paid media). Together, our users have already walked over 2.1 billion steps. That’s roughly 2,500,000 chicken nuggets worth of calories. Or about 47 times around the Earth.

Studio: Lawa World BV
Release date: 16 July 2025
Platform: Mobile/Tablet
Website: lawa.world

Entry for: Best Debut Game | Best Applied Game | Best Technology

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